Our Core Values

Stella is dedicated to providing its customers with a wide range of top quality and high-end footwear. We are customer-driven and passionate about our business, and conscious of providing the best quality in everything we present to our customers. In addition to promoting these core values, the management philosophy of the Company is to be fair, caring and respectful.

Our Mission: To Make the BEST Shoes

Always seeking to fulfill our promise of delivering outstanding and unique footwear, we are guided at all times by our unwavering motto of “making the best shoes” and missions of:

   

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We wish, within our selected business segments, to be the preferred partner for footwear products and associated services, contributing to an efficient and superior supply chain.

   

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By being close to our customers we fulfill their needs with innovative, cost effective and high quality solutions. Through empathy, responsiveness and dependability we seek to earn their loyalty.

   

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Our culture attracts and nourishes individuals who are energetic, committed and have a passion with a learning attitude for our business.

   

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By striving to be the best in our business we achieve growth and increased value for our customers, employees and shareholders.

浙江飞鱼实业董事长